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Prudential Relocation’s Innovative Approach to "Pricing It Right"
Presenter(s):
Dr. Norman Miller - University of San Diego, New City Consulting
Arnold Schwartz - Appraiser, Atlanta, GA, Relocation Appraiser and Consultant member
Florence Baird - Prudential Relocation, VP Client Services
Hellen Valle - Vice President of Relocation, Prudential Carruthers REALTORS
Moderated by Mark Grippo, SVP Global Alliances		 
   
Description: 
Prudential Relocation’s Innovative Approach to "Pricing It Right"

An Innovative Approach to Real Estate Pricing Today's volatile real estate market has sparked innovation in pricing techniques and marketing approaches, and has raised the level of dialogue among those touching the home sale transaction. This session will feature a discussion of Prudential Relocation's cutting-edge Market Analytics tool "eValuator" and will showcase a panel of industry experts from all three pricing disciplines (Appraisal, BMA, Market Analytics) discussing market fundamentals and successful best practices. Attendees will witness the impact of pricing decisions on the bottom line, and they will better understand the relationship between economic data and real estate data.		 
  
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